Taylor Swift continues to outdo herself, breaking record after record in the music industry. On a historic day for Spotify, Swift’s latest album “The Tortured Poets Department” not only smashed the platform’s single-day streaming record but also set a new benchmark in music streaming history.
On April 19, 2024, Taylor Swift’s album became the first ever on Spotify to reach over 300 million streams in just one day, shattering previous records and setting a new gold standard. The company took to Twitter to announce, “History made! On April 19, 2024, Taylor Swift’s The Tortured Poets Department was the first album in Spotify history to have over 300M streams in a single day.”
On April 19th, 2024, Taylor Swift's 'Fortnight (feat. Post Malone)' became Spotify's most-streamed song in a single day. pic.twitter.com/BWTF34NEVQ
— Spotify (@Spotify) April 20, 2024
Adding to the album’s achievements, “Fortnight,” featuring Post Malone, topped the charts as Spotify’s most-streamed song within a single day, surpassing Adele’s “Easy on Me” record from 2021. Swift’s strategic move to release a deluxe digital edition of the album with an additional 15 tracks just two hours post-release significantly contributed to these record-breaking numbers.
Before this groundbreaking release, Swift had already dominated Spotify’s streaming records with her albums “Midnights” in 2022 and “1989 (Taylor’s Version)” in 2023. The release of “The Tortured Poets Department” not only outperformed these previous achievements but also solidified Swift’s status as the most streamed artist in a single day on Spotify, a title she reclaimed after breaking it with “1989 (Taylor’s Version).”
On the eve of her latest album’s release, Swift also set a new record for the most pre-saved album in Spotify’s Countdown Page history, underscoring the anticipation and fan engagement surrounding her music.
History made! On April 19, 2024, Taylor Swift's The Tortured Poets Department was the first album in Spotify history to have over 300M streams in a single day.
— Spotify (@Spotify) April 20, 2024
As Taylor Swift continues to innovate and excite with her music, she remains a monumental force in the industry, inspiring and connecting with fans across the globe. Check out her latest record-breaking album and share your favorite tracks. Let’s keep the conversation going and celebrate Taylor’s incredible achievement together!
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